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Solomon, Michael R.

Consumer behavior : buying, having, and being Michael R. Solomon - 9th ed. - Upper Saddle River, N.J. Prentice Hall cop. 2013 - XXV, 654 páginas ilustraciones 29 cm

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ISBN: 9780273767312 0273767313

Subjects--Topical Terms:
Consumidores--Consulta
Consumidores--Psicología

LC Class. No.: HF5415.32 / .S65 2013

Dewey Class. No.: 658.8/342