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Doole, Isobel

International marketing strategy : analysis, development and implementation Isobel Doole, Robin Lowe & Alexandra Kenyon - 7th ed - Andover, United Kingdom Cengage Learning EMEA [2018] - xxvi, 465 p. il

Bibliografía e índice

ISBN: 9781473723702

Subjects--Topical Terms:
Mercados de exportación
Marketing---Casos, Estudios de

LC Class. No.: HF1416 / .D66 2018

Universal Decimal Class. No.: 658.8(076)