Business Innovation for the Post-pandemic Era in Vietnam

Business Innovation for the Post-pandemic Era in Vietnam edited by Nguyen Hoang Thuan, Hung Nguyen, Hiep Cong Pham, Alrence Halibas - 1st ed 2023 - 1 recurso en línea

Introduction to Business Innovation in the Post-pandemic Era in Vietnam: Digitalization and Smart Logistics -- Important Negotiation Behaviours in Entrepreneurs' New Product Launching Stage During Post-Covid-19 Era -- Does digital transformation increase efficiency in business? Evidence from Vietnam during the COVID-19 pandemic -- COVID-19 Disruption Risk - A Game-changing Factor for SMEs Digital Supply Chain Transformation.

This book documents the recent post-pandemic era business innovation research in Vietnam bringing together selected works from the 2022 'International Conference on Business Innovation: Business Innovation in a Post-pandemic World' held at RMIT University in Vietnam. The book contributes to the body of knowledge in several ways. It serves as a comprehensive reference for business innovation research and promotes recent progress in business innovation applications in Vietnam and offers a shared understanding to help coordinate future research in the field. .

9789819915453

10.1007/978-981-99-1545-3 doi


Marketing--Vietnam

HD45 / 2023 EB