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Rajagopal

Competitive Branding Strategies : Managing Performance in Emerging Markets by Rajagopal - Cham Springer International Publishing : Imprint,Palgrave Macmillan 2019 - 1 recurso en línea XXV, 288 p. 7 illus - Springer eBooks .


Modo de acceso: World Wide Web

ISBN: 9783030249335

Subjects--Topical Terms:
Branding (Marketing)
Globalization
Leadership
Negocios

Index Terms--Genre/Form:
Libros electrónicos
Recursos electrónicos

LC Class. No.: HF5415.1255 / .R35 2019EB

Dewey Class. No.: 658.827