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Kreutzer, Ralf T.

Toolbox for Marketing and Management : Creative Concepts, Forecasting Methods, and Analytical Instruments by Ralf T. Kreutzer - Cham Springer International Publishing Imprint, Springer 2019 - 1 recurso en línea XIX, 260 p. 116 il., 104 il. col - Springer eBooks Management for Professionals 2192-8096 .


Modo de acceso: World Wide Web

ISBN: 9783030138233

Standard No.: 10.1007/978-3-030-13823-3 doi

Subjects--Topical Terms:
Marketing
Statistics
Leadership
Negocios

Index Terms--Genre/Form:
Libros electrónicos
Recursos electrónicos

Dewey Class. No.: 658.8