Financial Dimensions of Marketing Decisions

Stewart, David W.

Financial Dimensions of Marketing Decisions by David W. Stewart - Cham Springer International Publishing Imprint, Palgrave Macmillan 2019 - 1 recurso en línea XVI, 247 p. 31 illus - Springer eBooks Palgrave Studies in Marketing, Organizations and Society 2661-8613 .


Modo de acceso: World Wide Web

9783030155650

10.1007/978-3-030-15565-0 doi


Marketing
Organization
Corporations -- Finance
Negocios


Libros electrónicos
Recursos electrónicos

658.8