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| 999 |
_c10181 _d10181 |
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| 001 | 10181 | ||
| 003 | ES-VaUE | ||
| 005 | 20210602192837.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 200228s2020 sz o 000 0 eng d | ||
| 020 | _a3030317331 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cUEV _dMiAaPQ |
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| 050 |
_aHD9715 _b.C43 2020 EB |
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_a658.8 _223 |
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| 245 | 0 | 0 |
_aChannel strategies and marketing mix in a connected world _cSaibal Ray, Shuya Yin, editors |
| 264 | 1 |
_aCham, Switzerland _bSpringer _c[2020] |
|
| 300 | _a1 online resource (290 pages) | ||
| 336 |
_atext _btxt [ _2rdacontent] |
||
| 337 |
_acomputer _bc [ _2rdamedia] |
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| 338 |
_aonline resource _bcr [ _2rdacarrier] |
||
| 490 | 1 |
_aSpringer Series in Supply Chain Management _vVolume 9 |
|
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aOperations research | |
| 650 | 0 | _aDecision making | |
| 655 | 4 | _aElectronic books | |
| 700 | 1 |
_aRay, Saibal, _eeditor |
|
| 700 | 1 |
_aYin, Shuya, _eeditor |
|
| 776 | _z3-030-31732-3 | ||
| 856 | 4 | 0 |
_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://doi.org/10.1007/978-3-030-31733-1 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia) |
| 942 |
_2lcc _cLE |
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| 998 | _db | ||