000			02018nam a22003735i 4500
999			_c10950 _d10950
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003			ES-VaUE
005			20210622190041.0
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007			cr nn 008mamaa
008			200728s2020 gw | s |||| 0|eng d
020			_a9783658313012
040			_dUNAV _bspa _cUEV
050			_aGV959 _b.D84 2020 EB
082	0	4	_a650 _223
100	1		_aDuffner, Tobias
245	1	0	_aStrategic Equity Partnerships in Professional Football : _bEvidence on Stakeholder Attitudes for the Case of the German Bundesliga _cby Tobias Duffner
250			_a1st ed
260			_aWiesbaden _bSpringer Fachmedien Wiesbaden _c2020
300			_a1 recurso en línea (XXVIII, 353 p.)
336			_2rdacontent _aTexto (visual) _btxt
337			_2rdamedia _aelectrónico _bc
338			_2rdacarrier _arecurso electrónico _bcr
490	0		_aSpringer eBooks
490	0		_aEvent- und Impaktforschung
505	0		_aIntroduction -- Research Gaps and Research Questions -- Theoretical Framework - General Partnership Literature -- Strategic Equity Partnerships in the Football Business -- Research Design -- Empirical Findings and Discussion -- Management Implications and Recommendations -- Research Summary
520			_aThe study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium). This work aims to generate theory within the specific field of professional football and to provide recommendations for action
538			_aForma de acceso: World Wide Web
650		0	_9511906 _aManagement.
710	2		_aSpringerLink
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://doi.org/10.1007/978-3-658-31301-2 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942			_2lcc _cLE
998			_db