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020 _a9783030475796
040 _dUNAV
_bspa
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050 _aHD9696.A3
_b.H83 2020 EB
082 0 4 _a658.049
_223
245 1 0 _aHuawei Goes Global :
_bVolume II: Regional, Geopolitical Perspectives and Crisis Management
_cedited by Wenxian Zhang, Ilan Alon, Christoph Lattemann
250 _a1st ed
260 _aCham
_bSpringer International Publishing
_c2020
300 _a1 recurso en línea (XXVI, 391 p.)
336 _2rdacontent
_aTexto (visual)
_btxt
337 _2rdamedia
_aelectrónico
_bc
338 _2rdacarrier
_arecurso electrónico
_bcr
490 0 _aSpringer eBooks
490 0 _aPalgrave Studies of Internationalization in Emerging Markets
505 0 _a1. Introduction -- Part I. The Regional, Economic, and Geopolitical Perspectives -- 2. Market Entry Strategies of Huawei in Germany and the Russian Federation from a Network Theory Perspective -- 3. Huawei's Growth Strategies and Challenges in Russia -- 4. Crouching Tiger in a Transition Economy: Development of Huawei's Operations in Poland -- 5. Huawei in Central and Eastern Europe: Strategic Partner or Potential Threat? -- 6. Huawei in Canada: Doing Business in the Midst of Game of Thrones -- 7. Huawei Mexico: Between the Construction of Upgrading and the Uncertainty Caused -- 8. Assessing the Impact of the Huawei Brand on the Information Communication Technology infrastructure of Ghana -- 9. Huawei's Carrier Business in Southeast Asia -- 10. Huawei Goes to India: Can the Dragon and the Elephant Marry? -- 11. Exemplar Partner or Controversial Outsider? Huawei's Strategic Engagement in Oceania -- Part II. Huawei's Crisis Management and Corporate Communication -- 12. Untangling Legitimacy Complexity: Huawei's Engagement with Government and Media -- 13. Red Teaming Strategy: Huawei's Organizational Learning and Resilience -- 14. Framing National Security Concerns in Mobile Telecommunication Infrastructure Debates: A Text Mining Study of Huawei -- 15. Image of Ren Zhengfei: Model Entrepreneur or an Agent of State Power? -- 16. Final Reflections: Connectivity, Innovation, Transformation, and Global Challenges
520 _aHuawei Goes Global provides a much-needed, comprehensive, and scholarly examination of the business environment and the striving global operations of China's technology giant. With theoretical research, case studies, data analysis, and empirical studies, this two-volume work tells a fascinating story of internationalization in an emerging economy. As one of the most powerful Chinese companies in the global economy, the largest global telecommunications-equipment producer and a leading consumer-electronics manufacturer, Huawei is a great example of the globalization of the Chinese enterprises in the twenty-first century. In Volume I, scholars critically examine the rise of Huawei as a Chinese global enterprise from the political economy and public policy perspectives, as well as Huawei's development strategies, innovations, and talent management. In Volume II, multiple authors carefully study the growth of Huawei from regional and geopolitical perspectives, and its corporate communication and crisis management. Within the framework of the trade conflicts between China and the US, controversies over economic sanctions, intellectual-property disputes, and espionage and cyber security concerns, this groundbreaking work makes an important contribution to both academic literature and the ongoing public discourse on Huawei
538 _aForma de acceso: World Wide Web
650 0 _9512578
_aNew business enterprises.
700 1 _aZhang, Wenxian
700 1 _aAlon, Ilan
700 1 _aLattemann, Christoph
710 2 _aSpringerLink
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://doi.org/10.1007/978-3-030-47579-6
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
998 _db