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| 003 | ES-VaUE | ||
| 005 | 20210630194128.0 | ||
| 006 | a||||fo|||| 00| 0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 201031s2020 gw | s |||| 0|eng d | ||
| 020 | _a9783030598938 | ||
| 040 |
_dUNAV _bspa _cUEV |
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| 050 |
_aHG4529 _b.L89 2020 EB |
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| 082 | 0 | 4 |
_a338.4791 _223 |
| 245 | 1 | 0 |
_aLuxury Tourism : _bMarket Trends, Changing Paradigms, and Best Practices _cedited by Roland Conrady, David Ruetz, Marc Aeberhard |
| 250 | _a1st ed | ||
| 260 |
_aCham _bSpringer International Publishing _c2020 |
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| 300 | _a1 recurso en línea | ||
| 336 |
_2rdacontent _aTexto (visual) _btxt |
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| 337 |
_2rdamedia _aelectrónico _bc |
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| 338 |
_2rdacarrier _arecurso electrónico _bcr |
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| 490 | 0 | _aSpringer eBooks | |
| 490 | 0 | _aTourism, Hospitality & Event Management | |
| 505 | 0 | _aIntroduction -- Development of the macro environment of the (luxury) tourism market -- Analysis of the luxury phenomenon -- Behavioral explanations of luxury consumption -- Marketing management of luxury providers -- Luxury and the tourism offer -- Luxury relevance of selected megatrends in tourism -- Analysis, design and future perspectives of luxury features -- Case Studies and Best Practice Examples of Luxury Tourism -- Summary and outlook | |
| 520 | _aOver the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism | ||
| 538 | _aForma de acceso: World Wide Web | ||
| 650 | 7 |
_2embne _9281512 _aTurismo _xMarketing |
|
| 700 | 1 | _aConrady, Roland | |
| 700 | 1 | _aRuetz, David | |
| 700 | 1 | _aAeberhard, Marc | |
| 710 | 2 | _aSpringerLink | |
| 856 | 4 | 0 |
_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=http://doi.org/10.1007/978-3-030-59893-8 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia) |
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_2lcc _cLE |
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| 998 | _db | ||