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008			221110s2023 sz | s |||| 0|eng d
020			_a9783031200939
024	7		_a10.1007/978-3-031-20093-9 _2doi
040			_aES-VaUE _bspa _cES-VaUE _dES-VaUE
050		4	_aHD30.28 _b2023 EB
100	1		_aSimon, Hermann _eautor _4http://id.loc.gov/vocabulary/relators/aut _9518561
245	1	0	_aBeating Inflation : _bAn Agile, Concrete and Effective Corporate Guide _cby Hermann Simon, Adam Echter
250			_a1st ed
264		1	_aCham _c2023 _bSpringer International Publishing
300	0	0	_a1 recurso en línea
336			_atexto _btxt _2rdacontent
337			_aelectrónico _bc _2rdamedia
338			_arecurso electrónico _bcr _2rdacarrier
505	0		_aComeback of the Inflation Specter -- Victims and Profiteers of Inflation -- Getting Ahead of Inflation -- Understand Profit Mechanics -- Optimize Prices in Line with Inflation -- Control Value-to-customer -- Lead in Competition -- Strengthen Pricing Power -- Exploit Digital Opportunities -- Apply Smart Pricing Tactics -- Introduce Innovative Pricing Systems -- Toughen the Sales Force -- Prioritize Finance -- Reduce Costs -- What to Do - Conclusion. .
520			_aIs unabated inflation the new normal? Inflation is back and here to stay. For companies, this means that the world in which they do business has fundamentally changed. This book examines inflation from multiple perspectives and offers actions and strategies for companies to cope with and manage it to ensure their survival. For businesses and consumers, it is not a question of eliminating inflation, but how to cope with it in order to suffer as little damage as possible. This includes not just price management, but also sales, finance, purchasing, cost management along with digitalization and innovation activities in equal measure. It also requires corporate cultural change, which if managed fast and successfully, the prospects of defeating inflation and thus ensuring the survival of the company are good.
988			_aSpringer_Business_2023
650		7	_2embne _96560 _aFinanzas
700	1		_9518673 _aEchter, Adam _eautor
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-20093-9 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942			_2lcc _cLE
998			_db _b05/2024 _ea _zSI