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020 _a9783031197413
024 7 _a10.1007/978-3-031-19741-3
_2doi
040 _aES-VaUEC
_bspa
_cES-VaUEC
_dES-VaUE
050 4 _aHD45
_b2023 EB
100 1 _aGupta, Varun
_d1987-
_eautor
_0(orcid)0000-0003-2824-3402
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
_9518336
245 1 0 _aInnovation Mechanisms in Start-ups :
_bPractice, Strategies and Impacts
_cby Varun Gupta
250 _a1st ed 2023
264 1 _aCham
_c2023
_bSpringer International Publishing
300 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
490 0 _aInnovation, Technology, and Knowledge Management
_x2197-5701
505 0 _aIntroduction -- Part 1: Innovations in Collaborations -- Strategic Alliances with University Libraries -- Freelancer Supported Innovation in Startups -- Strategic Alliances with Peer Startups -- Part 2: Technology Adoptions -- Technological Support for Business Model Innovation -- Customer Feedback Acquisition Technologies for fostering Innovation -- Part 3: Questioning established norms and practices -- Integrating Ideation and Hackathons for Business Model Innovation: 360 Degree Approach -- Global Market Research for Value Proposition Innovation Amid Pandemics -- Sustained Business Growth in Startups during pandemic: Competency-Industry Relatedness (C-IR) Framework -- Discussion, Conclusion & Strategic Directions.
520 _aInnovation Mechanisms in Start-ups: Practice, Strategies and Impacts serves as a practical resource for startups looking for innovating their business models in domestic and global markets. This book's main objective is to describe the innovative business practices adopted by startups during the pandemic, with a special emphasis on value proposition innovation and business model innovation more generally. In order to promote open innovation, this book emphasizes the value of strategic alliances with academic libraries, peer startups, and freelancers. Additionally, using actual startup case studies, it was shown how important technological innovation is for gathering feedback, prototyping, and conducting both secondary as well as primary market research. Startups can utilize the technology evaluation and adoption frameworks as a useful reference when choosing a technology to embrace strategically. The need of regularly experimenting with new approaches, learning from mistakes, and enhancing current processes is also emphasized in this book. The ability to dispel falsehoods, capitalize on technological advancements, and form strategic alliances will be essential for innovation even in times of pandemic. This book links theoretical insights with practical experiences of startups amid the pandemic. With a perfect balance of empirical research and assessment study types, this book is a source of quick knowledge for entrepreneurs, academics and researchers on how to enhance a company's innovative capacities and success rates. The BMI-Pandemic 2.15 model, which is an expanded version of the Odyssey 3.14 model, is presented in this book which highlight 15 guidelines to follow in order to innovate business models in pandemics. This book is suitable for Entrepreneurs, Academicians, Researcher and Technologists.
988 _aSpringer_Business_2023
650 7 _2embne
_9274036
_aInnovaciones tecnológicas
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-19741-3
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
_n0
998 _b02/2024
_db
_el
_zSI