000			03110nam a22003975i 4500
999			_c238393 _d238393
001			238393
003			ES-VaUE
005			20240423162208.0
006			a||||fo|||| 00| 0
007			cr nn 008mamaa
008			230116s2023 si | o |||| 0|eng d
020			_a9789811988073
024	7		_a10.1007/978-981-19-8807-3 _2doi
040			_aES-VaUEC _bspa _cES-VaUEC _dES-VaUE
050		4	_aHD62.5 _b2023 EB
100	1		_aGani, Mohammad Osman _eautor _0(orcid)0000-0002-9724-4006 _4aut _4http://id.loc.gov/vocabulary/relators/aut _9518356
245	1	0	_aExport Market Orientation : _bA Comprehensive Literature Review _cby Mohammad Osman Gani, Anisur R. Faroque, Yoshi Takahashi
250			_a1st ed 2023
264		1	_aSingapore _c2023 _bSpringer International Publishing
300			_a1 recurso en línea
336			_atexto _btxt _2rdacontent
337			_aelectrónico _bc _2rdamedia
338			_arecurso electrónico _bcr _2rdacarrier
490	0		_aSpringerBriefs in Business _x2191-5490
505	0		_aChapter 1: Introduction -- Chapter 2: Research methodology -- Chapter 3: Theoretical assessment -- Chapter 4: Methodological assessment -- Chapter 5: Content Analysis and Categorization: Antecedent-Consequences and Outcome Relationship -- Chapter 6: Future research, Implication, Limitation and Conclusion.
520			_aThis book integrates the fundamental concept of international business theory, internationalization theory, and market orientation theory providing an accessible and detailed introduction to the wide array of different research field. It provides a reader with an understanding of detail explanation of market orientation from export settings. The topics addressed in this book include all the topics related to export market orientation, market orientation theories and practices, explanation of all sorts of developed empirical studies related to the field. A detailed explanation of each trend of research where each type of existing frameworks like direct, indirect (moderated or mediated), U-shaped, inverted U shape has been presented. The topics addressed in the book include main trends in terms of methodologies employed, samples used, theories applied for the research. Moreover, this book categorizes existing research based upon emerging themes in order to draw insights on under-researched areas that should be further delved into in the future. This book is highly recommended to the readers who seek an in-depth understanding of export market orientation in the field of international business.
988			_aSpringer_Business_2023
650		7	_2embne _9518184 _aNuevas empresas
700	1		_9518357 _aFaroque, Anisur R. _eautor
700	1		_9518358 _aTakahashi, Yoshi _d1943- _eautor
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-981-19-8807-3 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942			_2lcc _cLE _n0
998			_b02/2024 _db _el _zSI