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020 _a9783031316821
024 7 _a10.1007/978-3-031-31682-1
_2doi
040 _aES-VaUEC
_bspa
_cES-VaUEC
_dES-VaUE
050 4 _aG154.9
_b2023 EB
245 0 0 _aDigital Transformation of the Hotel Industry :
_bTheories, Practices, and Global Challenges
_cedited by Jorge Marques, Rui Pedro Marques
250 _a1st ed 2023
264 1 _aCham
_c2023
_bSpringer International Publishing
300 0 0 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
490 0 _aTourism Hospitality & Event Management
_x2510-5000
505 0 _aPreface -- Editorial Advisory Board and Reviewers -- Chapter 1 Trends in the Hospitality Industry: A Global Perspective -- Chapter 2 Innovative Technology Applications in Hotel Business -- Chapter 3 Does Virtual Hotel Shifting Realities or Just Daydreaming? A Wake-up Call -- Chapter 4 Selecting Robots to Take Over Tasks in Hospitality Settings: Joining Two Research Fields -- Chapter 5 Mapping Research Trends on Smart Tourism: A Bibliometric Analysis -- Chapter 6 Big Data in Hotel Companies: A Systematic Literature Review -- Chapter 7 Communication Factors to Increase Awareness and Sales in the Hotel Industry Versus Search Platforms -- Chapter 8 Social Media Research in the Hotel Industry: A Bibliometric Analysis -- Chapter 9 Digital Transformation in Hospitality: Identifying Customer Satisfaction Based on Online Guest's Ratings -- Chapter 10 Influence of social Networks on the Choice and Promotion of a Tourist Destination -- Chapter 11 Digital Transformation in the Hotel Industry: Shaping the Challenges and Opportunities by the Case of Five-Star Hotels in Bulgaria -- Chapter 12 Changing the Rules of the Hotel Business - The Case of CitizenM's Digital Business Model Disruption -- Chapter 13 Leading Digital Transformation in Tourism and Hospitality.
520 _aThe hotel industry has gone through important transformations, not only in terms of management and operation but also in terms of interaction with consumers. Technological development and adaptation to the digital era have been one of the greatest challenges for hotels. This book aims to fill the gap in the literature in this specific area of the tourism sector and contribute to a better understanding of trends and challenges in the hotel industry on a global scale.
988 _aSpringer_Business_2023
650 7 _2embne
_9286792
_aTurismo
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-31682-1
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
998 _b06/2023
_db
_ej
_zSI