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020 _a9783031331114
024 7 _a10.1007/978-3-031-33111-4
_2doi
040 _aES-VaUEC
_bspa
_cES-VaUEC
_dES-VaUE
050 4 _aHF5548.32
_b2023 EB
100 1 0 _aFornés, Gastón,
_eautor
_4http://id.loc.gov/vocabulary/relators/aut
_9518808
_d1971-
245 1 0 _aDigitalization, Technology and Global Business :
_bHow Technology is Shaping Value Creation Across Borders
_cby Gaston Fornes, Maria Altamira
250 _a1st ed 2023
264 1 _aCham
_c2023
_bSpringer International Publishing
300 0 0 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
505 0 _aChapter 1. Introduction -- Chapter 2. The Digital Economy and International Business, an Historical Perspective -- Chapter 3. Internationalization, Digitalization, and Exponential Growth -- Chapter 4. Platforms and International Business -- Chapter 5. Artificial Intelligence and International Business -- Chapter 6. Data Management and Regulations for International Business -- Chapter 7. Conclusions, Challenges, and Trends./.
520 _aThis book explores the impact that changes brought by digitalization are having in the way global businesses are run and grown. The main changes in recent years have come from the ubiquitous presence of technology in our daily life (and therefore in business) and also by the direction globalization is taken. Consequently, companies need to review their sources of growth. This book has four primary missions. The first is to critically analyze the impact of digitalization and technology on incumbent international business theories. The second is to deeply understand how digitalization and technology can continue to create growth opportunities. The third is to engage with the opportunities and challenges that digital models and new technologies, digital platforms and Artificial Intelligence in particular, are bringing to the current business and economic environment. And finally, the fourth is to think on possible scenarios and trends that can be the source of growth in the future. This book will be of interest to academics of digital business, international business and innovation and society. It will also be of interest to practitioners and policymakers. Gaston Fornes is Director of Executive Education and Lifelong Learning at the University of Bristol Business School, UK. He received a PhD from the University of Bath, UK, and is Principal Fellow of the Higher Education Academy. Maria Altamira is Director of Academic Quality and International Partnerships at UBI Business School, Belgium. She received her PhD from the University of Warwick, UK and is Senior Fellow of the Higher Education Academy.
988 _aSpringer_Business_2023
650 7 _2embne
_924239
_aComercio electrónico
700 _9518809
_aAltamira, María
_eautor
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-33111-4
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
998 _b06/2024
_db
_ej
_zSI