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001			238685
003			ES-VaUEC
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008			230808s2023 sz | s |||| 0|eng d
020			_a9783031385414
024	7		_a10.1007/978-3-031-38541-4 _2doi
040			_aES-VaUEC _bspa _cES-VaUEC
050	0	4	_aHF5410-5417.5 _b2024
245	0	0	_aFashion Communication in the Digital Age: _bProceedings of the FACTUM 23 Conference, Pisa, Italy, 2023 _cedited by Nadzeya Sabatini, Teresa Sádaba, Alessandro Tosi, Veronica Neri, Lorenzo Cantoni
250			_a1st ed 2023
264		1	_aCham _c2023 _bSpringer International Publishing
300	0	0	_a1 recurso en línea
336			_atexto _btxt _2rdacontent
337			_aelectrónico _bc _2rdamedia
338			_arecurso electrónico _bcr _2rdacarrier
490	0		_aSpringer Proceedings in Business and Economics, _x2198-7254
506	0		_aOpen Access
520			_aThis is an open access book. FACTUM Conference proceedings are the output of one of the few academic events of its nature happening globally, researching fashion communication from different angles and perspectives. It includes contributions from scholars studying communication and marketing, management, digital transformation, and cultural heritage, among other disciplines. This book presents papers from the third bi-annual Conference, which aims to become the major reference point in the field. These proceedings seek to promote theoretical and empirical interdisciplinary work on how various communication practices impact both the fashion industry and societal fashion-related practices and values. With these proceedings, several objectives are aimed to be achieved, namely: - to establish and consolidate an international and interdisciplinary network of scholars in the field of fashion communication; - to share methodological approaches; - to expand the dialogue between communications studies and fashion-related disciplines; - to encourage junior researchers to pursue their scientific interests in this field. Finally, the book can be used by professionals in the field of fashion communication and marketing, who are eager to access sound research in a field that is developing very fast due to its digital transformation.
830		0	_aSpringer Proceedings in Business and Economics, _x2198-7254
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-031-38541-4 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
912			_aZDB-2-BUM
912			_aZDB-2-SXBM
912			_aZDB-2-SOB
942			_2lcc _cLE
988			_aSpringer_Business_2023
999			_c238685 _d238685