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020 _a9783030646356
024 7 _a10.1007/978-3-030-64635-6
_2doi
040 _aES-VaU
_bspa
_cES-VaU
_dES-VaU
050 4 _aHD62.5
_b2021 EB
100 1 _aRajagopal, Ananya.
_eautor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 0 0 _aEpistemological Attributions to Entrepreneurial Firms :
_bLinking Organizational Design and Operational Efficiency
_cby Ananya Rajagopal
250 _a1st ed. 2021.
264 1 _aCham
_c2021
_bSpringer International Publishing
300 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
505 0 _aChapter 1 Understanding Micro- and Small Enterprises -- Chapter 2 Review of entrepreneurial epistemologies -- Chapter 3 Contemporary Entrepreneurial Practices -- Chapter 4 Entrepreneurship and Markets -- Chapter 5 The Entrepreneurial Road Ahead -- Index.
520 _aThis book endorses entrepreneurial philosophies and develops a conceptual thinking for redefining organizational design to achieve operational efficiencies. It aims at bridging entrepreneurial theories with strategies in practice. The book discusses entrepreneurial business modeling by mapping the entrepreneurial mindset and analyzing cognitive inputs to drive entrepreneurial efficiencies. This book also discusses effectiveness of marketing strategies, causes, and effects of marketing strategies on entrepreneurial performance, organizational design practices, and design-to-market concept in the context of contemporary organizational and operational designs. Ananya Rajagopal holds Ph.D. in Administration with focus on Entrepreneurship and Marketing Strategies from EGADE Business School. She has published several papers in international journals of repute and contributed research works in international conferences and edited books. She currently holds the position of Research Professor at Anáhuac University, Mexico.
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-030-64635-6
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
988 _aSpringer_Business_2021
999 _c239052
_d239052