000			02956nam a22003135i 4500
001			239189
003			ES-VaUE
005			20240306114306.0
007			cr nn 008mamaa
008			200923s2021 gw | o |||| 0|eng d
020			_a9783658317133
024	7		_a10.1007/978-3-658-31713-3 _2doi
040			_aES-VaU _bspa _cES-VaU _dES-VaU
050		4	_aHF4999.2-6182 _b2021 EB
100	1		_aBoha, Julian. _eautor. _4aut _4http://id.loc.gov/vocabulary/relators/aut
245	0	0	_aManaging Value Propositions in Service Ecosystems _cby Julian Boha
250			_a1st ed. 2021.
264		1	_aWiesbaden _c2021 _bSpringer International Publishing
300			_a1 recurso en línea
336			_atexto _btxt _2rdacontent
337			_aelectrónico _bc _2rdamedia
338			_arecurso electrónico _bcr _2rdacarrier
490	0		_aMarkt- und Unternehmensentwicklung Markets and Organisations _x2945-8803
505	0		_aValue propositions and service ecosystems from a service-dominant logic perspective -- The evolution of value propositions -- Perceived value propositions of service ecosystems -- Orchestrating service ecosystems through value propositions -- Towards a management framework for service ecosystems.
520			_aJulian Boha explores value propositions in ecosystems as they play an important role in communicating how a company aims to provide value to business partners and customers. Value propositions are used in our everyday language, yet the concept remains ambiguous as there is a lack of empirical evidence about value propositions and their formal development process. The author provides a much-needed understanding of value propositions within the context of ecosystems and offers tools to systematically create value propositions and orchestrate ecosystems to foster innovation. Further, this book advances to the current understanding of value propositions and their application in the context of innovative ecosystems. Contents Value propositions and service ecosystems from a service-dominant logic perspective The evolution of value propositions Perceived value propositions of service ecosystems Orchestrating service ecosystems through value propositions Towards a management framework for service ecosystems Target Groups Researchers and students in the field of innovation management Innovation, ecosystem, and strategy managers The Author Dr. Julian Boha is a postdoctoral researcher in the field of innovation management, project manager and lecturer at the University Erlangen-Nuremberg. He received his PhD in economic sciences from Prof. Dr. Kathrin M. Moeslein at the Department of Information Systems, Chair of Information Systems - Innovation and Value Creation.
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-658-31713-3 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942			_2lcc _cLE
988			_aSpringer_Business_2021
999			_c239189 _d239189