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007			cr nn 008mamaa
008			210613s2021 si | o |||| 0|eng d
020			_a9789811628382
024	7		_a10.1007/978-981-16-2838-2 _2doi
040			_aES-VaU _bspa _cES-VaU _dES-VaU
050		4	_aHF54.5-54.56 _b2021 EB
100	1		_aSrinivasan, R. _eautor. _4aut _4http://id.loc.gov/vocabulary/relators/aut
245	0	0	_aPlatform Business Models : _bFrameworks, Concepts and Design _cby R Srinivasan
250			_a1st ed. 2021.
264		1	_aSingapore _c2021 _bSpringer International Publishing
300			_a1 recurso en línea
336			_atexto _btxt _2rdacontent
337			_aelectrónico _bc _2rdamedia
338			_arecurso electrónico _bcr _2rdacarrier
490	0		_aManagement for Professionals _x2192-810X
505	0		_aChapter 1. Introduction -- Chapter 2. Network effects -- Chapter 3. FaircentTM: Powering P2P Lending Revolution -- Chapter 4. Value creation in platforms -- Chapter 5. Swiggy™, Foodora™, and Yelp™: Hyperlocal Platforms -- Chapter 6. Network mobilization -- Chapter 7. Bharatmatrimony.com -- Chapter 8. Just Dial Limited -- Chapter 9. Practo -- Chapter 10. Pricing and subsidies -- Chapter 11. Zomato™ Gold: Platform Overreach -- Chapter 12. Platform architecture -- Chapter 13. Delhivery: Leveraging the Platform -- Chapter 14. Winner-takes-all dynamics -- Chapter 15. Tally Solutions Pvt. Ltd.: Orchestrating the Ecosystem.
520			_aThis book introduces platform firms as unique business models. Leveraging on the early literature on network economics and strategy frameworks, this book explores how platform business firms evolve in the modern business world. Taking a strategic perspective, this book engages the reader with core concepts, case studies, and frameworks for analyzing platform business firms. This book differentiates platform business firms from traditional pipeline firms; explores engagement with different actors, value creation, and operations of platforms; elucidates resources and capabilities of platform firms that provide them sustained competitive advantage; analyzes performance levers in operating platform business models, including complementarities with other business models; and discusses the sustainability of platform business models, in the face of regulatory and societal challenges, among others. The book is designed as a primer for entrepreneurs setting up and operating platform business firms, senior managers in large corporations repurposing their resources to initiate network dynamics in their businesses, early career managers, and professionals engaging with myriad platform firms for their professional and personal needs. This book intends to provide a decision-maker with a portfolio of decisions to make to create, operate, sustain, and generate value out of a platform business firm. It is also useful for policy professionals to appreciate the economics and policy implications of regulating and governing platforms in a post-digital world.
856	4	0	_uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-981-16-2838-2 _zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942			_2lcc _cLE
988			_aSpringer_Business_2021
999			_c239261 _d239261