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020 _a9789811651304
024 7 _a10.1007/978-981-16-5130-4
_2doi
040 _aES-VaU
_bspa
_cES-VaU
_dES-VaU
050 4 _aHD30.28
_b2021 EB
100 1 _aSchermer, Tom.
_eautor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 0 0 _aReputational Crises Unspun :
_bA Stakeholder Solution to Reputational Crises
_cby Tom Schermer
250 _a1st ed. 2021.
264 1 _aSingapore
_c2021
_bSpringer International Publishing
300 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
505 0 _aChapter 1. Introduction: What is a reputational crisis? -- 2. Crisis communication and reputation management -- 3. Reputational crisis stakeholders - fluidity in identities -- 4. Managing perceptions - media in reputational crises -- 5. Crisis communication and management challenges -- 6. Thinking differently: Reputational crises resituated -- 7. Best practice method of dealing with reputational crises -- 8. Crisis prevention -- 9. Crisis Preparedness Quiz.
520 _aThis book reviews dominant crisis communication theories, which according to many scholars are either too narrow or broad for practical application to all types of reputational crises. Freeman, as the progenitor of modern stakeholder theory, has spent much time since the original publication trying to remove the primary focus from companies to that of achieving broader positive outcomes for organisations, populations, and the operating environment. This book embraces the ethos of Freeman's revisions and applies it to crisis communication through placing the reputational crisis at the centre of a stakeholder map, where other literature places the company at the centre of the stakeholder map. This leaves the company experiencing the crisis situated with all other crisis stakeholders to develop solutions to the source of conflict, and as a result, the reputational crisis. Removing the corporation from the centre allows for other stakeholders such as interest groups, politicians, media, and afflicted stakeholders, to legitimately work towards solving the crisis. This book uses a typology of apologia and builds upon it to create a means that allows corporate managers to genuinely apologise to crisis victims, without necessarily exposing the corporation to financial liability claims. The apologia construct developed herein is equally useful to CEO's as it is in a domestic situation. Consistent throughout this book is the philosophy that all reputational crises can be either solved, or significantly reduced in terms of impact. Examples used throughout relate to reader's personal lives as well as structured powerful organisations.
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-981-16-5130-4
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
988 _aSpringer_Business_2021
999 _c239286
_d239286