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020 _a9783030615840
024 7 _a10.1007/978-3-030-61584-0
_2doi
040 _aES-VaUE
_bspa
_cES-VaUE
_dES-VaUE
050 4 _aHD21
_b2021 EB
100 1 _aSpencer, Andrew J.
_eautor
_4http://id.loc.gov/vocabulary/relators/aut
_9518491
245 1 0 _aTechnology Adoption in the Caribbean Tourism Industry :
_bAnalyzing Service Delivery in the Digital Age
_cby Andrew Spencer
250 _a1st ed. 2021
264 1 _aCham
_c2021
_bSpringer International Publishing
300 _a1 recurso en línea
336 _atexto
_btxt
_2rdacontent
337 _aelectrónico
_bc
_2rdamedia
338 _arecurso electrónico
_bcr
_2rdacarrier
505 0 _a1. Introduction2 -- Leadership and Technology: Understanding Adoption Practices3 -- Internal Firm Factors: An Examination of Travel Companies Resource base4 -- External Factors: The Digital Divide, Closing the Gap5 -- Transactional and Transformational Leaders: Their Influence on Technolog 6 -- The Applicability of an Innovative Theoretical Model and its Implications -- 7. Conclusion.
520 _aThis book investigates the adoption of Information and Communication Technologies (ICTs) in Caribbean travel firms, particularly for sales and marketing purposes. By examining the decision-making process in tourism companies deciding whether to become more dependent on the digital capabilities and artificial intelligence, this text seeks to understand the role of strategy and resources in technology adoption. Further, the author assesses the role of factors, both external (such as culture) and internal (such as leadership) in this strategic process. Economies in the Caribbean are reliant on tourism to bring prosperity to the region, and with the onset of the COVID-19 pandemic, the industry is being forced to transform the way it operates. With implications for those studying organizational behavior as well as strategic and tourism management, this study analyzes rapid change in this pivotal industry. Andrew Spencer is Deputy Executive Director and Senior Lecturer at the Mona School of Business and Management, as well as Head of the Centre for Tourism and Hospitality Management at the University of the West Indies, Jamaica. He is the former Executive Director of the Tourism Product Development Company, the agency responsible for the maintenance, development and enhancement of the tourism product in Jamaica. He is the author of Travel and Tourism in the Caribbean, published by Palgrave Macmillan and has published extensively in international journals. .
988 _aSpringer_Business_2021
650 7 _2embne
_aTecnología
_97860
856 4 0 _uhttps://go.openathens.net/redirector/universidadeuropea.es?url=https://doi.org/10.1007/978-3-030-61584-0
_zAcceso a este recurso digital (usuarios Universidad Europea de Valencia)
942 _2lcc
_cLE
998 _db
_b08/2024
_eb
_zSI